The new ways in which the audience, reader, or listener meets his or her knowledge needs should be considered in strategies. The contours of marketing strategies have changed as the world has gone digital and paperless. Marketing strategy today is reliant on emerging marketing contact platforms.
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Our digital marketing approach includes customer retention strategies. Our approach includes strategies that ensure your customers stick with you and, more importantly, become brand ambassadors for you. Customers are educated by the use of blogs. We get input from them via emails, SMS, and phone calls. We have loyalty services available. We use social media to gather a community of people who are involved.
Traditional marketing strategies have given way to new strategies that are in line with advancements in disruptive technology, especially in the communications sector.